*YOUR AD HERE*
WELCOME To flofoto.ca – COMMERCIAL PHOTOGRAPHY
riddle me this…
who are you?
Commercial clientS CAN BE very different & because of this, our team has been focusing on this necessary versatility over the last 12 years. There are so many Branches of the Commercial photography industry that demand specific solutions to prove effective when driving traffic to your website or your portfolio. Our goal is to help make your potential customers feel right at home as a viewer.
*Gestures to follow us down the halls of our Online Creative Emporium*
/content libraries
with a modern flare
what defines your product?
We’re here to sit down with you & decipher the path to creating a clear communication with your desired demographic.
once we’ve done that, building a content library to help drive more traffic to your social & website with modern commercial photography will be fun & easy.
LET US EXPLORE CATEGORIES
/commercial photography services
product photography
Fill your website with creative commercial photography that upsells your product. We can help you build a content library that showcases the versatility of your brand to attract your dream clients.
business portrait
There are plenty of styles of commercial photography to consider when showcasing your bio on your website. We also replicate set styles to help a business maintain a cohesive aesthetic.
lifestyle
This category of commercial photography is meant to focus on the human experience of your product.
These sessions usually take place on location.
editorial
Looking to stand out in the modelling & acting industry?
Our team is happy to build a fitting concept & allow your commercial photography to grab the desired attention.
BTS . FILM + MUSIC VIDEO
Having worked plenty in the film industry, we are well versed in set life & are able to deliver commercial photography that is a proper representation of the hard work that went into a beloved project.
/LIFESTYLE
This category is a pretty heavy lifter in the commercial industry & can successfully sway a desired demographic if applied properly.
The Lifestyle session focuses on a journalistic candid style that will benefit businesses (BIG & small) by demonstrating the details of a human experience with a product or service.
These photos are great for filling a website, social media or print & will give you a great opportunity to attract Google through SEO.
CHECK OUT THE LINKS TO THE
RIGHT TO GET A BETTER IDEA OF
OUR RANGE OF CREATIVITY.
We also make certain to include “Hero” images when looking to showcase a demographic that uses your product. (Ex: A Happy Subject who is wearing Yoga wear & has just experienced your Yoga class who is acknowledging the camera in a photo.)
Booking this type of session & planning it going forward involves use of models who are willing to represent the demographic you’re most interested in attracting. The session also requires use of locations to strengthen storyline. (Ex. A mother in her kitchen with her son candidly laughing while cooking with a specific product or an office where an accountant is shaking hands with a client etc.)
We enjoy being part of the planning stages & are always ready to chat so we can help you achieve your best content library.
/PORTRAIT
This session focuses on the classic portrait for whether you’re in need for Corporate headshots for the office, a new Actor Headshot for your agency or a Bio Portrait that showcases you as the Author of a novel or owner of a small business etc.
There are many ways to put your best foot forward & convey to your clients that you are a professional.
CHECK OUT THE LINKS TO THE
RIGHT TO GET A BETTER IDEA OF
OUR RANGE OF CREATIVITY.
We have experience with classic traditional studio styles. For this, we typically make use of a backdrop & studio lighting. This can be handy if a business is trying to match a look that involves other offices out of the area.
We also have much experience with a fresh modern “on location” look in which case we come to you & photograph “in office” or take a walk around the beautiful architecture in order to give the background some interesting character.
If this sounds exactly like what you’re looking for, lets have a chat & find a perfect creative solution for you.
/PRODUCT
Our Product session focuses strongly on the look & feel of your (drum roll) PRODUCT!
We primarily photograph this type of session “on location” but also have access to a studio for a more controlled aesthetic when regarding lighting & backdrop.
CHECK OUT THE LINKS TO THE
RIGHT TO GET A BETTER IDEA OF
OUR RANGE OF CREATIVITY.
Our goal here is to help you to grow a content library of your product(s) in a myriad of settings that will inform your client of its nature.
We take the company’s branding goals into heavy consideration & do our best to convey the brand’s characteristics through imagery.
This category also covers Food Photography as well as Real Estate Photography.
We’re ready when you are to have a chat & attract your desired clientele.
/STILLS+BTS
Our team takes immense pride in our ability to seamlessly blend professionalism and creativity when documenting behind-the-scenes moments on film sets and music video shoots.
Our experienced photographers possess the technical prowess needed to masterfully capture every detail, while our innate creativity allows us to craft each shot into a captivating story.
CHECK OUT THE LINKS TO THE
RIGHT TO GET A BETTER IDEA OF
OUR RANGE OF CREATIVITY.
We understand the importance of preserving these precious moments on film, ensuring that the energy, dedication, & artistry of these productions are forever etched in time, ready to be shared & cherished for generations to come.
/EDITORIAL
What a broad category.
We’ve photographed many concepts over the years catering to Model Portfolios, Band Portraits, Movie Posters etc.
These session demand an intricate planning stage & can take a whole day to bring to life.
We have at the ready many tricks in our bag ex. a fog machine, various colour gels, versatile lens prisms etc. but gimmicks aside, our knowledge of how to bring these tools together in a balanced & unique way is our mission above all else.
CHECK OUT THE LINKS TO THE
RIGHT TO GET A BETTER IDEA OF
OUR RANGE OF CREATIVITY.
Building a storyline through imagery is as it sounds…
A f*cking blast.
BUT, it demands an intense amount of planning & troubleshooting.
Many of these shoots require a studio space, hair & makeup & a very curated wardrobe.
Our goal primarily is to build a narrative that fits the demeanour of our subject. YOU.
It’s probably time for a coffee date if any of this sounds of interest to your goal.
/LINKS
. FLOFOTO EDITORIAL REEL
. KAGE (MUSICAL ARTIST) EDITORIAL
. TAYLOR (MODEL) EDITORIAL
/EDITO
RIAL
LATEST WORK
YES THEATRE POSTER RUN (2023)
We recently had the opportunity to photograph theatre posters for 6 brilliant shows headed to the YES THEATRE stage.
Our goal was to keep the campaign cohesive despite the shows being very different.
The Curious Incident of the Dog in the Night-Time
JERSEY BOYS
FOREVER & FOR ALWAYS:
THE MUSIC OF SHANIA TWAIN
MATILDA
ROMEY + JULIET
Joseph & the Amazing Technicolor Dreamcoat
WHAT’S
PROVEN
MOST
EFFECTIVE?
ALL PROJECTS BIG AND SMALL MAY
BENEFIT FROM USE OF MANY SERVICES
TO ELABORATE ON THEIR BRAND.
FROM PROJECT TO PROJECT WHEN REGARDING COMMERCIAL PHOTOGRAPHY WE’VE FOUND A TEAMUP OF PORTRAIT, PRODUCT & LIFESTYLE TO BE MOST SUCCESSFUL.
THIS TRIO HAS THE ABILITY TO SHOWCASE BOTH THE FACE OF THE BRAND AS WELL AS THE DEMOGRAPHIC WE’RE LOOKING TO ATTRACT. IT CAN ALSO FOCUS ON THE PRODUCT ITSELF & THE USER EXPERIENCE WITH THE PRODUCT.
/piece of mind
/Education + Experience
To this day, our team continues to learn with yearly seminars on the latest technique in order to grow our creative vision. Going on year 13, we can guarantee we’ll continue to hit road blocks but our ability to clear those roads quickly & effectively have become the true talent any client should strongly value.
/Camera & Lighting Gear
There are plenty of solutions to achieving the desired aesthetic for your brand & thankfully we have spent years researching & selecting the right tools to add to our gear list. Whether your brand is modern & naturally lit, bold edgy studio or even classic 3 point lighting, we promise we can solve for x.
/Toronto + Sudbury + Worldwide
GREAT NEWS! We’re flexible & enjoy the travel but that aside, we’re also based in both Toronto as well as Sudbury.
Our contact information helps you to reach out to an office that best suits your needs.
/PAST CLIENTS
WE’VE HAD THE PLEASURE OF WORKING WITH INCREDIBLE CLIENTS OVER THE YEARS. HERE OUR SOME FEATHERS IN OUR CAP WE’RE MORE THAN PROUD TO SHARE.
. NATIONAL GEOGRAPHIC
. STUDIO 123
. YES THEATRE
. GUILTY PLEASURES BAKERY
. GREATER CITY OF SUDBURY
. GIFTY SIHGN
. CINEFEST
. FCR ACCOUNTING
. MLA LAWYERS
. KARDINAL OFFISHAL
. ROGERS WIRELESS
. CAMBRIAN COLLEGE
. UNGAVA
. ARC CLIMBING
. PINCHMAN’S BAKERY
. LA FROMAGERIE
. MARIA MOUNTAIN
. TESSA & SCOTT
. THE NORTHERN ONTARIO FRENCH SCHOOL BOARD
. THE WOMENS NETWORK
. SEAN PAUL
. THE DURHAM SOCIAL
. BERLONI LAW
. SUDBURY BURLESQUE
. DANCE EVOLUTION
. HAPPINESS IS DANCING
. THEATRE NOUVELLE ONTARIO
/BIG SHOUT OUT TO
STUDIO123
What is a photographer
without a designer?
When attracting that Dream Client, building the perfect Commercial Photo Library is HALF the battle.
We’ve been lucky enough to work alongside Studio123 for multiple projects. We believe their knowledge of functional design & effective SEO can successfully get you a much higher ranking on Google so that your desired demographic finds you with great ease.
They’re expertise on utilizing the proper images when & where is more than helpful while also making certain its functional for web, social, print etc.
